Is your job search approach working for you?

Job Hunting vs. Major Purchases: Why One Feels Empowering and the Other Feels Defeating

Think about the last time you searched for a job.

Did you feel confident, in control, and clear on your value?

Or did you feel like you were shouting into the void—questioning your worth and waiting for someone to “pick” you?

Now compare that to a major purchase you’ve made, e.g. a house or a car.

You likely researched, clarified your needs, negotiated, and made a choice that felt right.

You were the buyer. You had agency. You drove the process.

So why is job hunting so often the opposite?

It’s ironic: highly skilled, experienced professionals—people with real value to offer—can feel diminished by the traditional job search.

Endless applications. Ghosted interviews. Generic job boards.

It’s a system designed to serve employers, not empower candidates.

But here’s the good news: there’s a better way.

Flip the Script: Become the Buyer in Your Career

My approach puts you back in control.

It starts with clarity:

• Understand your strengths—not just your skills, but the problems you’re wired to solve
• Get specific about the kind of impact you want to make
• Activate your network with purpose
• Identify people and organisations you admire
• Reach out directly and show them how you can solve their problems

This isn’t just empowering—it’s effective.

It leads to roles that align with your strengths, values, and lifestyle.

Roles you choose, not just ones you’re chosen for.

The 80/20 Rule for Career Fulfilment

My clients use a blended strategy:

• 80% of their effort goes into this proactive, personalised approach
• 20% goes into the traditional employer-led process (job boards, recruiters, etc.)

Why? Because the 80% is where the magic happens.

It’s where confidence builds, clarity sharpens, and dream roles emerge.

If you’re tired of feeling like a passive applicant and ready to become a strategic career architect, let’s talk.

Book a free 15-minute call and discover what’s truly possible when you lead with your strengths.